Grading Rubric

At Better Buy, we are 100% independent and cannot be influenced. Our scoring system is designed to provide objective, data-driven insights so you can confidently make informed purchasing decisions. We have no allegiance to any brand, retailer, or manufacturer; sponsorships or paid partnerships never influence our ratings.

how we grade products

1. Health Our scoring system is designed to provide objective, data-driven insights so you can confidently make informed purchasing decisions. We have no allegiance to any brand, retailer, or manufacturer; sponsorships or paid partnerships never influence our ratings.

2. Sustainability A top-tier product is environmentally responsible, meaning it has a lower carbon footprint, uses sustainable materials, and minimizes waste. We reward brands implementing recyclable packaging, eco-friendly sourcing, and responsible manufacturing practices. A poor sustainability grade may be due to excessive plastic use, non-renewable resources, or harmful environmental impact.

3. Ethics A good ethics rating reflects a company's commitment to fair labor practices, humane treatment of animals, and responsible corporate behavior. We seek fair trade certifications, ethical supply chains, and cruelty-free testing. Products with exploitative labor conditions, animal cruelty, or poor corporate transparency will receive a lower grade.

4. Lifespan A high lifespan grade is given to products that are built to last, backed by strong warranties, and made with durable materials. We favor brands that prioritize longevity over disposability and encourage reparability. A lower rating may indicate a short product lifespan, planned obsolescence, or poor build quality.

5. Price & Value Better Buy ensures that highly rated products offer fair pricing relative to their quality, durability, and ethical impact. A product with a strong value rating provides high performance and longevity at a justifiable price. Overpriced or cheaply made items that fail to justify their cost receive lower grades.

How We Recommend Alternatives

If a product receives a low grade, Better Buy suggests higher-rated alternatives that are highly similar to the original product in style, function, and price. We aim to ensure you can seamlessly upgrade to a better option without sacrificing what you initially sought.

Why You Can Trust Our Grades

  • 100% Independent – No brand can pay to influence our ratings or recommendations.
  • Data-driven – Grades are calculated using accurate data, independent research, and industry standards.
  • Unbiased & Transparent – We provide clear, structured insights to help you make informed decisions.

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